How I Built Omnipost (And Why It Made $24K in 6 Months)
Building a business automation service that runs on autopilot. Architecture, pricing, and lessons from the first 50 customers.
# Omnipost: A $24K/Month Automation Service
Started as a side project in March 2026. First paying customer: May 2026. By August: $24K ARR from 50 customers.
The Original Problem
I was manually onboarding 20 new domain investors every month onto my domain management system. Each took 15 minutes.
Monthly cost: 5 hours Ć $100/hour = $500.
The First Build
Built a form + MCP agent flow:
- Customer fills form with domain registrar credentials
- Agent logs in, verifies domains
- Agent configures monitoring alerts
- Agent sends daily email digest
Total build time: 8 hours. Price point: $49/month.
50 customers Ć $49 = $2,450/month.
Scaling Challenges
Multiple Registrars
- GoDaddy: REST API with OAuth
- Namecheap: XML API via wrapper
- Porkbun: Custom MCP server
- Cloudflare: API with rate limits
Each adapter: ~3 days to build, ~2 hours/month to maintain.
Authentication
- All passwords AES-256 encrypted in Supabase
- Read-only credentials where possible
- 90-day rotation policy
- SOC 2 Type II compliance
Failure Recovery
- Every failure triggers Slack alert within 5 minutes
- Retry queue with exponential backoff
- Manual escalation for repeated failures
- Customer auto-notified after 3 attempts
Pricing Evolution
| Version | Price | Annual Value |
|---|---|---|
| v1 | $49/month | Too low |
| v2 | $99/month | Right price |
| v3 | $199/month | Premium tier |
| v4 | $29/month | Funnel entry |
Current mix: 60% v2, 15% v3, 25% v4. ARPU: $93.
Architecture
Customer Portal (Next.js)
ā
Edge Functions (Vercel)
ā
PostgreSQL (Supabase) ā Redis Queue
ā
MCP Agent Orchestrator
ā
Registrar Adapters
Growth Tactics
Free migration ā Offer free setup. Cost: 1 hour. Removes friction.
Referral program ā $100 credit per referral. 23% of customers came via referral.
Content marketing ā 12 articles ranked #1 for domain automation keywords.
Community ā Private Discord reduces churn to 2.3%.
Metrics
| Metric | Value |
|---|---|
| MRR | $2,450 |
| Churn | 2.3% |
| CAC | $34 |
| LTV | $1,850 |
| LTV:CAC | 54:1 |
Lessons
- Start with your own pain
- MCP servers are the new integration layer
- Price anchoring works ($199 makes $99 look cheap)
- Automation is a feature, not the product
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*Related: Automate Everything